Welcome to

The Buzz Blog…

…your space for simple, practical social media know-how.
Whether you’re just starting out or looking to take your business to the next level, this blog is packed with tips, ideas and strategies to help you feel confident online. Think of it as your go-to guide for building the buzz, growing your brand and connecting with your audience in a way that really works.

Danielle Butler Danielle Butler

Showing Up on Social Media in September – Why Security Builds Confidence

September always feels like a fresh start, routines settle back in, motivation kicks up a gear, and it’s the perfect time to refocus on your business. But here’s the thing: you’ll find it much harder to show up confidently on social media if you’re secretly worrying about being hacked, forgetting passwords, or losing access to your accounts.

Just like you wouldn’t leave your shop door unlocked overnight, your social media platforms deserve the same level of care. When your accounts are secure, you’re free to focus on the fun stuff, creating content, connecting with customers, and growing your brand, without the constant worry of something going wrong in the background.

In this blog, I’ll share five practical ways to make your social media accounts more secure and explain why this simple step will give you the confidence boost you need to show up consistently online.

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Danielle Butler Danielle Butler

New Instagram Features & Metrics And How Small Business Owners Can Use Them

Instagram has released a range of new features and updated metrics that can help small business owners make smarter marketing decisions. From reposting content directly to your feed, to new location-based tools like the Friends Map, and insights showing exactly when followers liked your Reels or carousel posts, these updates give you more ways to connect with your audience and track what’s working. In this post, I’ll explain each Instagram update in plain English and share practical tips on how UK small businesses can use them to boost engagement, increase reach, and improve their social media strategy.

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Danielle Butler Danielle Butler

How to Batch Create a Month of Content in One Afternoon

Struggling to stay consistent on social media? Discover how small business owners can plan and batch an entire month of scroll-stopping content in just one afternoon. This step-by-step guide walks you through the exact method to save time, reduce overwhelm, and finally get ahead with your social media strategy. Let’s make content creation quicker, smarter, and way less stressful.

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Danielle Butler Danielle Butler

10 Tips for Increasing Your Instagram Engagement

Struggling to get people to actually engage with your Instagram posts?


You’re not alone—and the good news is, you don’t need to go viral or spend hours online every day to see a difference. Whether you’re a maker, coach, club, or local business, there are simple things you can start doing today to boost your likes, comments, shares and saves (without losing your mind in the process).

In this blog post, I’m sharing 10 easy-to-understand and actionable tips to help you increase your Instagram engagement, build a loyal following, and turn your scrolls into sales.

Grab a cuppa and dive in—it’s time to make your Instagram work for your business, not the other way around.

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Danielle Butler Danielle Butler

How to Write a Winning Business Plan and Set Goals for 2025

2024 is winding down, and while it’s tempting to dive into festive treats and countdown to New Year’s, December is also the perfect time to take stock of your business and set the foundation for the year ahead. Did you know it’s Write a Business Plan Month? If you’ve never written one or haven’t updated yours in a while, now’s your chance to craft a roadmap for success and prepare for 2025!

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